MSNBC contributor Jennifer Rubin went on an unprecedented tear against her own network as well as her “Morning Joe” colleagues Joe Scarborough and Mika Brzezinski on her podcast, defiantly criticizing her employer’s business model and ratcheting up her attacks towards the duo for revealing their meeting with President-elect Donald Trump. On Friday’s installment of “Jen Rubin’s Green Room,” Rubin accused Scarborough and Brzezinski of “forgetting” that their audience “despises Trump” and that viewers wanted them to “hold the line against Trump” instead of engaging with the incoming president. “What were they thinking? Who do they think their audience was?” Rubin asked.“Well, perhaps this wasn’t about their audience.
Perhaps this was them trying to defend themselves or avoid retribution that they thought was coming their way.But really, these are rich, famous people.
What have they got to worry about? It was just an appalling example at how eager so many elites are to fall in line, to curry favor, to deflect attention, to deflect any kind of incoming criticism that might come their way from the White House.”“So they are getting hammered for it.They are hemorrhaging their audience.
And this, of course, only exacerbates the reason and the problem why MSNBC and its other cable networks are being spun off.And that is, cable television is dying,” Rubin said.
“Most of you probably haven’t watched MSNBC since the election either, and not understanding your audience and continuing to serve up the same chewed-over talking points with the same panels, essentially same program day, after day, after day, hour after hour, is no longer working.So Comcast has said, ‘Fine, spin you off.
You guys go fend for yourselves.And the question after the spin-off is completed will be whether that’s a viable business model.
Can they afford to pay Rachel Maddow, God bless her, 20 plus million dollars a year? Is there advertising to support t...