Hoda Kotb reveals secret sign shell give Jenna Bush Hager on TV at 2024 Macys Thanksgiving Day Parade

Hoda Kotb and Jenna Bush Hager have a plan in place for the 2024 Macy’s Thanksgiving Day Parade.“Last year, Hoda and I came up with this secret symbol, which was Hoda brushing her teeth with a finger,” Bush Hager, 43, said on the Wednesday episode of “Today With Hoda & Jenna.” Kotb, 60, added that the symbol was an “indicator that I was thinking of Jenna.”This Thanksgiving will mark the last holiday that the fourth hour “Today” co-hosts celebrate on air as Kotb is set to exit the show in early 2025.The anchor shared she has another sweet signal planned for the parade.“I’ve been thinking, like, ‘What could it possibly be?’ And there’s only one thing it could be,” Kotb said, noting she’ll be replicating a dance move from Matt Rogers’ “RockaFellaCenta” music video.In the track, Rogers, 34, sings, “I wanna see Jenna Bush Hager come out the building / Because that’s where she works.” As he belts out the lyric in the music video, his “Las Culturistas” podcast co-host, Bowen Yang, shakes his arms as they dance with Kotb and Bush Hager.“So, whenever I see Jenna, I go like this [dances],” she continued before busting a move.

Bush Hager echoed her bestie’s sentiments: “We do it together.It’s sort of our call sign.”And Bush Hager is sure to stay glued to the television after missing Kotb’s gesture last year.

“Our [Christmas] tree fell over at the beginning of the parade with all the stuff on it,” the anchor confessed.“I had paused [the parade] because I was looking for [Hoda’s signal], and somebody texted me and tons [social media users said], ‘Hey Jenna, go, go.

She did it, she did it.’ So then, we got to watch.”Bush Hager shared a sweet shout-out on social media, posting a screenshot of Kotb pretending to wipe lipstick off her teeth from last year’s parade broadcast.“What a true one @hodakotb! Her secret sign!!!” she captioned her 2023 Instagram post.A month later, Rogers and Yan...