Enron announces return in elaborate prank by new owner: Were back. Can we talk?

Enron, the notorious Texas energy company the collapsed after one of the largest corporate frauds in US history, resurfaced Monday — as part of an elaborate prank by the brand’s new owner.“We’re back.Can we talk?” blared a promotional video baring Enron’s logo that was posted to X on the 23rd anniversary of the company filing for bankruptcy.“In the modern world, you must accept change is the only constant.

Learn how to adapt.Forgive,” the video said.

“To allow change to happen in the world and within ourselves.We understand this better than anyone and we’re here to lead by example.”The video — which featured a ballerina dancing on the beach, a boxer sparring in the ring and a farmer working in the fields — turned out to be a parody backed by a T-shirt company.Trademark documents show an Arkansas-based LLC called The College Company bought the Enron trademark for $275 in 2020.The College Company’s co-founder, Connor Gaydos, also created Birds Aren’t Real along with Peter McIndoe.

The mock conspiracy theory suggests birds are drones created by the government as surveillance tools — a joke that pokes fun at conspiracy theories themselves, and sells tons of “Birds Aren’t Real”-branded T-shirts to Gen Zers.CNN first reported Enron’s new owners.Enron did not comment on an inquiry about its current owners, though a certificate of incorporation for Enron Corporation obtained by The Post was filed earlier this year in Delaware.Reddit users were quick to speculate that the new Enron’s marketing efforts – including a billboard in Houston, Texas, where the original company was headquartered – are a lead-up to an Enron crypto token. In a press release, the company hinted at its future involvement in cryptocurrency, touting “permissionless innovation” as one of its key pillars moving forward.“Decentralized technology is advancing, and we will of course have a role to play in its future,” the company said in a statement. ...

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Publisher: New York Post

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