Exclusive | Cheek blush tattoos are the newest permanent makeup for low-maintenance beauty buffs

These are not the face tattoos your mother warned you about — but maybe she should have.Beauty chasers are suddenly shelling out hundreds of dollars for something called “semipermanent blush,” a new kind of cosmetic tattooing that’s become trendy in NYC — despite critics likening the finished product to “rosacea” or a “permanent sunburn.”It’s the latest in a series of permanent makeup tattoos, following the boom of other cosmetic tattooing like eyebrow micro-blading, eyeliner tattooing and lip blushing, which are designed for low-maintenance beauty buffs.For Grace Clarke, who likes to keep her daily routine simple, it felt like the perfect solution — never mind the hefty price tag.“It’s total luxury, but the way I want to live my life on a day-to-day basis is spending as little time on vanity as possible,” the NYC-based brand consultant — who also cuts her own hair and DIYs her manicures — told The Post.“It’s not that I don’t believe in vanity, it’s that I just don’t want to have to think about it, so I do lots of semi-permanent and permanent and invasive procedures to make that happen,” explained Clarke, who despises wearing makeup.Instead, she does her own Russian manicures, cuts her own hair and has gotten plastic surgery all in an attempt to make her daily life low maintenance.For her, the controversial cheek-blushing procedure was an “easy, simple solution.”“I chose cheek blush because it feels like an indicator, at least aesthetically, of health and radiance, and aesthetically I find it really sweet,” she continued.

“There’s something oddly sentimental to me about a rosy, fresh sort of vibrance.”She visited Velvet Cosmetic Tattoos earlier this year after coming across the studio on TikTok.The owner, Savannah Messenger, has become, albeit “by luck and chance,” a pioneer for cheek blushing, as one of the first artists in the city to offer it.“I had a couple clients actually ask me for it beca...

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Publisher: New York Post

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