Gen Z turns on trendy $300 North Face puffer just weeks after it was the hottest fashion item: Everyone has this fking jacket!
Zoomers are huffing and puffing over this puffer.Gen Z fashionistas are feeling buyer’s remorse over The North Face’s viral puffer jackets, claiming the too-trendy garment spoils every ensemble.
“I used to love my North Face but now I feel like it ruins every outfit,” content creator Ella Bunting wrote on a TikTok clip.“Is my frontal lobe developing?”Creator Reina Dombrovska echoed similar sentiments in a recent video scoring more than 18 million views, writing a near identical statement while trying to style her puffer.
Like Bunting, she asked if her developed frontal lobe was to blame for her awakening about The North Face jacket.“I mean its a nice coat but just can’t figure out how to wear it with my outfits,” she admitted in the comments, where she was met with backlash for saying she wants to be both “warm and stylish.”“Once my 12 year old sister said she wanted one I was like nah time to put it away,” she added.The North Face Nuptse Jacket, which retails for $300, went viral on social media among fashionistas who once looked forward to “Nuptse season” and raved about the new closet “staple.”Even Kim Kardashian cashed in on the fad, releasing a limited edition collaboration with her brand SKIMS and The North Face.
The neutral-hued collection featured a 2000 Retro Nuptse Jacket in a series of beiges and browns for $350, all of which are now sold out.At the time — about a month ago — shoppers said they felt as if they had “damn won the lottery” after snagging items on their wishlist.Now, just mere weeks later, TikTokkers have slammed the style, complaining about the jacket’s puffed look while attempting to flatten it.Some are even going as to remove the brand’s logo stitched onto the coat “because everyone has this f–king jacket.”Dombrovska declared that it makes the wearer look like a “teenager” and suggested trendier options from Aritzia, Uniqlo or Carhartt instead.Some, however, criticized the remar...