24 best hyaluronic acid serums and products we put to the test in 2025

You’ve seen them before — you know, the skincare commercials where the person on the screen splashes water all over their face and the advertisement touting the refreshing ingredient as hyaluronic acid.Well, there’s a reason why the best hyaluronic acid serums you see on commercials or on the internet are commonly coupled with a water molecule or a pronounced splash.It’s because the best hyaluronic acid serums and skincare products are the gold standard for hydration.

Not to mention, dermatologists are the ingredient’s biggest groupies.If you’re nervous about the key phrase “acid” in its name, don’t be; hyaluronic acid is a naturally occurring substance in the skin, connective tissues and eyes.It’s also a humectant, meaning it draws moisture from the environment into the skin.

In skincare products, it’s used to hydrate, plump, and smooth the skin by holding water molecules.This is especially beneficial if you have parched, dry skin.“Hyaluronic acid is a natural substance found in our skin that helps keep it moisturized and plump,” Rachel Nazarian, MD, board-certified dermatologist at Schweiger Dermatology Group in NYC, told the New York Post.

“Because of its ability to draw and hold water, it’s referred to as a ‘humectant moisturizer’ — and keeps skin moisturized throughout the day, also minimizing the appearance of fine lines and superficial wrinkles.”Ahead, find the alluring, barrier-repairing serums, face masks, lip balms, lotions and potions that’ll bring your skin bounce back to life (when used consistently, that is).Once you begin dousing your face and body with HA, you’ll be in for a dewy, glowing-from-within treat.The Drunk Elephant B-Hydra Intensive Hydration Serum is an incredibly moisturizing, humectant-forward serum that wears many hats in its formulation.

For one, it helps minimize the look of fine lines, helps reverse and alleviate the impact of my dry, flaky skin and essentially floods my skin with nouri...