Kanye West tricked ad agency with Super Bowl commercial selling swastika T-shirt: report
Kanye West reportedly lied to an advertising agency in order to run an antisemitic ad during the Super Bowl — switching out the content on his website after the commercial aired to plug a swastika-emblazoned t-shirt.The 15-second ad, showing the rapper seated in a dentist’s chair, was originally pitched as one that would show him discussing new dental work before directing viewers to his Yeezy.com site carrying non-offensive merchandise, according to the Wall Street Journal.However, the site was scrubbed of all items and visitors were greeted with the vile Nazi image shortly after the ad aired at around 9:30 p.m.ET in select markets around the country — including on Fox affiliates in Los Angeles, Philadelphia and Atlanta as well as on a Nexstar-owned Fox station in St.
Louis, Mo.USIM, the advertising agency responsible for placing the ad, submitted the commercial to television stations the previous Thursday, assuring broadcasters that the content had been reviewed, the Journal reported.Both Fox and Nexstar executives reportedly checked the Yeezy website at that time and found only generic athletic apparel for sale.West, who has changed his name to Ye, had unleashed a series of inflammatory posts on X just days before the Super Bowl.He posted statements on X such as “whip your Jews” and “I love Hitler.”.In response, X banned the rapper after his latest antisemitic outburst.Shopify, the e-commerce platform hosting the Yeezy website, had drawn heat for allowing the site to remain active following the Super Bowl before shutting down the online store on Tuesday.The company issued a statement explaining that West’s website had violated its policies and failed to engage in what it termed “authentic commerce practices.”Attempts to reach Ye for comment went unanswered.Doug Livingston, the president and COO of USIM, confirmed that the agency had vetted the advertisement before submission and did not encounter any problematic content.The agency had been h...