Meghan Markles jam and flower sprinkles are finally here and so is her inauthenticity

Dude, it’s just a jar of jam.Pardon — fruit spread, as Meghan Markle is now forced by the FDA to call it.But the Duchess of Sussex, who debuted her line of nine As Ever products on Wednesday morning, believes she is selling a magical portal to Montecito, where she lives in a $14 million property.That $14 raspberry concoction is “presented in keepsake packaging that you can repurpose to tuck away love notes or special treasures, and to remember this pivotal moment with me.

Think of it as our time capsule,” Markle wrote in her newsletter.Not, as you might think on first glance, an overpriced, factory-produced jar of fruit spread plus the “keepsake” box it came in.(The perfect place to hide our mounting bills.)Many brands have boxes that can be repurposed.

It’s understood — rather than touted as an added value, or a sentimental one at that.But Markle is living on a higher plane, and her lil’ pearls of wisdom are helping us slobs understand how the other half lives: They recycle jars.

(Meghan suggests putting pencils or flowers in empty As Ever containers.)It reminds me of the scene in “Airplane” when Elaine (Julie Hagerty) joins the Peace Corps and teaches a remote African tribe about the many uses of Tupperware.Markle truly seems to think she’s teaching us something revolutionary or so useful that it will change our lives — or just bring “joy,” a word she abuses with impunity.Dubbed “a curated collection by Meghan, Duchess of Sussex,” each As Ever offering — three teas, honey, the fruit spread, crepe and cookie mixes, and something called “flower sprinkles” — is accompanied by a ridiculous treacly description.As for her edible flower sprinkles: “This addition epitomizes the idea of ‘surprise and delight,’ beautifying any dish, and taking it from mundane to magical.”Priced at $15, those almost immediately sold out — suggesting we will be inundated with a whole bunch of annoying (or maybe hilarious) TikToks this w...

Read More 
PaprClips
Disclaimer: This story is auto-aggregated by a computer program and has not been created or edited by PaprClips.
Publisher: New York Post

Recent Articles