See if the Thunder Down Under is worth the hype with Bonds undies

If you’ve typed the letter “B” into Google recently and seen “Bonds Robert Irwin” autofill like magic, you’re not alone.You might remember his dad — the late, great Crocodile Hunter, Steve Irwin, wrestling crocs on iconic wildlife docs back in the day.

Now, it’s his son Robert catching everyone’s attention… in nothing but his “skivvies,” as the Aussies call them.Bonds, the iconic Australian underwear brand, has officially landed in the U.S., launching exclusively on Amazon.And with their “Made for Down Under” campaign starring Robert Irwin blowing up on TikTok, trending on Google, and probably showing up in your mom’s search history, there’s no escaping it.

Let’s be honest: Irwin wears it well.See the Robert Irwin underwear ad for yourself, and you’ll get the hype.But listen gents, you’re not the only one who gets to participate in the effortless, built-for-tough image: Tkay Maidza, a Zimbabwean-Australian singer and songwriter, showcases comfy briefs for women and the unbelievably soft sports bras that pair nicely with it.

These looks might even be all we’re wearing this summer, come July in the States.Bonds has long been a staple in Aussie underwear drawers since 1915.

Now, they’re bringing their comfort, clever design, and laid-back vibe stateside, and early buzz says they’re worth every bit of attention.Instead of focusing on overly expensive stars *cough* Jeremy Allen White (no shade), the brand was confident enough to focus on local talent and let the performance speak for itself.This collection is made of super-soft viscose from bamboo to prevent chafing and keep those thighs friction-free.

It also includes breathable, stretchy cotton and cooling technology to keep the sweats at bay.Sorry to say, spiders, crocs and snakes are not included, but they do really make a splash in the ad campaign.Bonds Everyday Boxer Briefs offer a snug, supportive fit with a stretchy waistband, longer leg length for added coverage...